Seed · Enterprise software

Primo raises $8m seed for international expansion

Headline and Global Founders Capital co-led the round, with Arthur Waller and Romain Niccoli participating.

Primo plans to expand in the UK, Germany, Benelux and the Nordics and grow its technical engineering team.

The company reports more than 400 customers across ten countries and its first autonomous agents live. The financing builds on existing deployments, including corporate customers such as ASL Airlines and Attio.

The round is also reported as €6.9m; the lead-investor announcement states $8m.

Use of funds

Expand internationally in the UK, Germany, Benelux and Nordics and scale the technical engineering team.

Funding history

Seed · This round$8M

Sources

  1. Headline funding announcementblog.headline.com · Sep 22, 2026
  2. Tech.eu Funding Explorer: Primo funding record (2026-09-22)funding.tech.eu