OriginalVoices raises £1m pre-seed for US expansion
Iona Star Capital led the round to grow OriginalVoices’ team, digital-twin network and product offering.
The company plans to build its US customer base while expanding the network of participant-managed digital twins.
A partnership with YouGov combines panel data with twin-building infrastructure. Participants can update their twins and review responses, keeping human contributors involved as the research network scales.
Use of funds
Scale the team
Expand the digital twin network and product offering
Grow the customer base in the United States