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Sorry Sugar
India · Foodtech · Consumer
A beverage brand selling monk-fruit-sweetened coffee mixes and café drinks with no added sugar.
Café drinks at home and on site
The range includes flavoured coffee premixes sold in sachets. Customers add water to prepare hot or iced drinks, or blend the mix with ice for a frappé. Monk fruit provides sweetness, with fibre included in the formulation.
The brand sells directly online and through physical outlets in the Delhi–Gurugram area. Its formats serve both consumers preparing a drink at home and customers buying beverages at a café or workplace kiosk.
Funding history
1 round · 1 with disclosed amounts| Announced | Round | Amount | Investors |
|---|---|---|---|
| Seed | $1M | Amishi London — LeadDhanuka family — Lead |