Positive
France · Enterprise software
A French SaaS group building marketing and customer-engagement software for businesses, spanning email and SMS, CRM automation, search visibility, social media and email signatures.
A portfolio for day-to-day marketing work
Positive is a European software publisher whose portfolio brings together products for different marketing jobs. Positive User combines email and SMS campaigns, CRM and customer-journey automation; Positive Surfer supports SEO and content visibility in search and AI; Positive Signitic manages branded email signatures; and Positive Iconosquare supports social-media publishing and performance measurement. The group has operated since 2001 and serves a broad base of business users.
Marketing and customer-engagement teams use the products to plan campaigns, manage customer journeys, improve online discovery and coordinate social channels. The portfolio spans acquired specialist applications rather than a single all-in-one interface, allowing teams to use focused SaaS tools across the customer relationship lifecycle.
Funding history
1 round · 1 with disclosed amounts| Announced | Round | Amount | Investors |
|---|---|---|---|
| Bank refinancing | €106M | CIC — LeadArkéa — ParticipantBanque Populaire du Nord — ParticipantCaisse d’Épargne Hauts de France — ParticipantCrédit Agricole — Participant |