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Confido
United States · Enterprise software
Confido connects accounting, finance, sales and operations data so consumer brands can manage deductions, trade spending and supply plans together.
One commercial data layer
Confido serves consumer packaged goods brands whose finance, sales and operations teams need to work from the same product, customer and shipment data. Its platform connects cash application, deductions, trade promotions, forecasts and production plans.
From reconciliation to action
Shared records let changes in sales forecasts flow into supply plans and expose the margin effects of commercial spending. Automated dispute tools gather supporting information and pursue invalid deductions, connecting financial recovery with day-to-day operations.
Funding history
1 round · 1 with disclosed amounts| Announced | Round | Amount | Investors |
|---|---|---|---|
| Series B | $55M | Insight Partners — LeadBarrel Ventures — ParticipantFootwork — ParticipantTrenches Capital — ParticipantWatchfire Ventures — ParticipantY Combinator (YC) — Participant |